Building a creator system that engages creators and identifies long-term partners.
For LENS DISTORTIONSServices INFLUENCER, CONTENTChallenge
01
Most brands run influencer marketing as a series of one-off bets; find a creator, ship product, hope the content lands, repeat.
There's no memory between campaigns and no way to know, before spending real budget, who's actually worth a long-term relationship.
Lens Distortions needed something different: a system that could take in a wide, unfiltered pool of creator leads and narrow it down to the handful worth building real partnerships with.
System
02
district studio designed a system that does the filtering automatically using diOS as the backbone.
Campaign Content
03